Other Projects:

UX Mobile Design and Digital Branding

Save The Animals Foundation

Mobile App

My junior year in college is really where I started discovering UX and mobile design.

These rough drafts of a mobile app design I made for Save The Animals Foundation was my first time truly using Figma in school and the first time I've ever created a mobile app design.

Throughout this course in my junior year, this project taught me a multitude of lessons in terms of creating and designing. Learning how to make designs using a user-centric approach, prototyping many wireframes and pinpointing what details and information needed to be featured has helped me continuously learn UX designing principles.

This project taught me a multitude of lessons in terms of creating and designing. I learned how to make designs using a user-centric approach. I prototyped many wireframes and pinpointed what details and information needed to be featured.

This mobile app design project sparked my passion for UX Design.

FamWorkout

Low-fidelity Wireframes

Given the pivotal role that wireframes play within the user experience design process, serving asa visual representation of the layout and structure of digital products or app designs, I would like to present a selection of low-fidelity wireframes I developed for a recent college project.

The objective of this project was to concentrate on either mental or physical health accompanied by a mobile application. I elected to center my efforts on physical health, incorporating family-oriented functionalities. This app showcased workout content, progress tracking, as well as an integration of social elements aimed at fostering well-being and facilitating communication amongst families engaged in fitness activities through this application

e.l.f. Cosmetics

Digital Branding

During my Fall college semester of 2021, I conducted an in-depth analysis of the digital branding strategy employed by e.l.f. Cosmetics. This project stands out as one of the highlights of my college career, particularly outside the realm of my user experience focused course and professional work.

In this project, I examined e.l.f. Cosmetics' digital presence, encompassing their mobile application, social media profiles, customer product reviews, and the company's performance metrics in the realm of social media engagement. The primary aim was to discover and point out the strengths and weaknesses of the company's digital efforts, with a specific focus on their ability to effectively engage their target audience.